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The production of meat, dairy, and the exploitation of the seas as we know them today will become unsustainable in the near future. In this scenario, nourishing ourselves sustainably without harming the planet and adhering to an ethical system that respects all its inhabitants emerges not only as one of the most viable and effective alternatives to address this critical human issue but as an urgent necessity. Our mission is to accelerate this transition, which we believe is of paramount importance and should be at the forefront of all political agendas today.
We are already 8 billion people on the planet, and the demand for proteins is skyrocketing, especially in developing countries.
Why we do it
Industrialized animal agriculture ranks among the top 2-3 major contributors to the world's most pressing environmental issues, including water usage, air pollution, and biodiversity loss. Industrialized animal agriculture is responsible for 14.5% of greenhouse gas emissions, a proportion greater than the entire transportation sector
For Sustainability
01
Nine food calories are needed to feed a chicken and produce one calorie of meat. Seventy-five percent of agricultural land is used to raise and feed livestock, yet it only provides one-third of the global protein supply.
For Optimal Resource Use
02
In the United States, animals consume over 2 times the amount of medically important antibiotics as humans. Based on current trends, medical experts estimate 10 million annual deaths due to antimicrobial resistance (AMR) by 2050, a 14-fold increase from current mortality rates.
For Safety and Health
03
